Ben Affleck and Matt Damon are reportedly teaming up again for an untitled new film that will focus on former Nike sales executive Sonny Vaccaro’s tireless efforts to sign Michael Jordan.
Ben Affleck and Matt Damon both star, write, and produce, with the former directing and produced by Amazon and Skydance Sports.
Matt Damon as Sonny Vaccaro and Ben Affleck as Nike co-founder Phil Knight.
The film follows Nike’s long-running effort to sign rising superstar basketball player Michael Jordan into the then No. 3 shoe company in the mid-’80s.
An endorsement seemed impossible at the time, but thanks to maverick sneaker salesman Vaccaro, it would become the most important relationship between a sports brand and an athlete.
The deal kickstarted the global multi-billion-dollar contemporary sneaker industry and helped basketball achieve the same.
At the heart of the film is Vaccaro’s relentless quest to sign Michael Jordan, who will come into contact with many of the latter’s people around him—family, especially his strong, dynamic mother, as well as former coaches, advisors, and friends, while Jordan The character will not appear in the film.
Related Post: Biopic of marketing genius Sonny Vaccaro by Ben Affleck in collaboration with Matt Damon Releases set photos.
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