Ben Affleck and Matt Damon starring in the new film revealed the latest roadshow, in front of Matt Damon, Ben Affleck smiled like a child.
The film, produced by Amazon and Skydance Sports, has yet to be officially titled. Affleck and Damon both starred, wrote and produced the film, with the former directing.
Matt Damon as Vaccaro and Ben Affleck as Nike co-founder Phil Knight, about Nike’s efforts to sign rising superstar basketball player Michael Jordan to the then No. 3 shoe company in the mid-1980s The long-running effort.
An endorsement that seemed impossible at the time, but thanks to maverick sneaker salesman Vaccaro, it would become the most important relationship between a sports brand and an athlete.
The deal unlocked a multi-billion dollar contemporary athletic shoe industry worldwide, and helped make basketball the same.
At the heart of the film is Vaccaro’s relentless quest to sign Jordan, who will reach out to multiple people close to the latter – family members, especially a strong, vibrant mother, as well as former coaches, advisors and friends – while the character of Jordan will not appear in the film.
Related Post: Biopic of marketing genius Sonny Vaccaro by Ben Affleck in collaboration with Matt Damon Releases set photos
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