According to media IGN, Disney CEO Bob Chapek told shareholders on the company’s earnings call that he believes that Disney films can be successful even without the Chinese market.
On the conference call, one analyst pointed out that Disney films have been struggling to release in mainland China recently due to censorship issues (eg “Shang-Chi and the Legend of the Ten Rings” “Eternals”).
Chapek pointed out that “Encanto” and “Death on the Nile” have been released in mainland China, and Disney will continue to submit new films for review.
But he added that the success of a film is difficult to rely on a single market, such as the recent hit Marvel’s “Doctor Strange in the Multiverse of Madness,” which grossed more than $500 million worldwide in less than a week.
“We are confident that even without the mainland China market, if our films continue to experience censorship difficulties there, our box office receipts in mainland China are lower than those in the rest of the world, which will not hinder our success. “
As of press time, of the 500 million gross of “Doctor Strange in the Multiverse of Madness”, Northern America has grossed more than 210 million, and the cost of the film is about 200 million US dollars.
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